Are Instagram Hashtags Case Sensitive

Do capital letters matter in hashtags Instagram?

Hashtags: It’s important to capitalize the first letter of each word in your hashtag. Why? When the first letter of each word is capitalized, screen readers are much more likely to read the hashtag as intended vs.

Are hash tags case sensitive?

Keep in mind, hashtags are not case-sensitive, but adding capital letters does make them easier to read: #MakeAWish vs. #makeawish. Add the hashtag to your product packaging or order confirmation page and encourage customers to use it when they’re most excited about your products or services.