At Does Bandwagon Mean?

1 : a usually ornate and high wagon for a band of musicians especially in a circus parade. 2 : a popular party, faction, or cause that attracts growing support —often used in such phrases as jump on the bandwagon. 3 : a current or fashionable trend.

What does bandwagon mean in media?

Bandwagon advertising is a specific type of propaganda advertising technique that tries to get the target audience to jump on board, so as to not "miss out" on what everyone else is doing. It focuses on the target audience's desire to be included.

What does get off the bandwagon mean?

(also get on the bandwagon) to join an activity that has become very popular or to change your opinion to one that has become very popular so that you can share in its success: After a couple of politicians won elections by promising to cut taxes, most of the others jumped on the bandwagon.