Captive Product - How to Discuss

Captive product,

Definition of Captive product:

  1. Item made specifically for use with another item, usually from the same manufacturer. For example, shaving blades for a razor, parts for a machine, software for a computer or operating system. Pricing of captive product is often based on a product-mix pricing strategy where a low mark-up is set for the companion main product (such as a razor or operating system) with a high mark-up for the supplies (such as blades or application software).

Meaning of Captive product & Captive product Definition

Sophia Al-Mansoor

Sophia Al-Mansoor

Global Business & E-Commerce Reporter

Sophia analyzes international trade, startup ecosystems, retail transformation, and supply chain logistics for modern digital publications.

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