Is Private Labeling Illegal

It also frees retailers to focus on their core business competencies. You have not mentioned what kind of products you would like to private label but usually there is nothing illegal in private labeling as long as the manufacturer follows standard FDA manufacturing guidelines.

Is it illegal to private label products?

The law on UPC codes is a bit fuzzy right now, but if you are “private labeling” legally — either you have the manufacturer’s permission or your reselling activities are protected by the “first sale” doctrine, you not only can — but may legally be required to — use your own UPC code for each item.

Do I need a license to private label?

If you are a manufacturer or an importer of a product, you will need to establish your private label. This is a form of licensing and distribution in which you will sell or distribute a product under their label, trademark or brand.