Primark to Open Second Rome Store on 1 June

New Primark outlet to be located in large shopping centre to the east of the capital.

Primark, the low-cost Irish fashion chain, has announced that it will open a second store in Rome, at the RomaEst shopping mall, on 1 June.

The opening comes seven months after the retail giant launched in the capital with a 7,000-sqm store at the new Maximo mall in the south of the city.

The RomaEst venue, which brings to seven the number of Primark stores in Italy, will employ 350 people.

The opening of Rome's first Primark outlet coincided with Black Friday sales, leading to long queues of eager shoppers.

Photo credit: Grand Warszawski / Shutterstock.com.

Alexander Ross

Alexander Ross

Gaming, Esports & Interactive Media Writer

Alexander Ross has covered the video game industry for a decade, writing deep dives on game design, esports tournaments, VR developments, and gaming culture.

Share this article
Twitter Facebook Pinterest