Should I Put Hashtags in Comments or Caption?

If you insist on using uber-popular hashtags, you MUST post them in your post caption. If you wait even a second to post them in a comment, they're pretty much worthless, as your post will be buried in that hashtag feed the instant you add it.

Are hashtags better in comments?

Pros of putting hashtags in comments:

You can partly hide them if you don't want your followers – or your competitors – to see the list of hashtags you've used. It's the perfect option when you just prefer hashtags-free captions. Putting your hashtags in the comments works just as good as if they were in the caption.

Why do you put hashtags in comments?

By putting hashtags in your first comment it keeps the image caption clean and clear and allows the first caption full of hashtags to disappear after a few comments on your image.

Sophia Al-Mansoor

Sophia Al-Mansoor

Global Business & E-Commerce Reporter

Sophia analyzes international trade, startup ecosystems, retail transformation, and supply chain logistics for modern digital publications.