Tati Westbrook Net Worth Reveal

You know, way before these makeup gurus were around in the block, there was Tati Westbrook. Although she only took off on YouTube with makeup tutorials rather than starting any kind of beauty line or brand, she should've been known better. But it wasn't until the online feud with James Charles [net worth: $25 million] that people started getting a glimpse of who she is. Although, according to Newsweek, she was already the mother of the YouTube beauty community".

Born Tatiana Aleksandra Krievins on February 14, 1982 (age 38), in Seattle, Washington, she is of Latvian ancestry and has three sisters, Larisa, Erika and Sabrina from parents Janis and Cindy Krievins. It's been a decade since she's been around in the beauty world (okay, almost a decade, no need to get technical), and she's definitely had her own ups and downs a number of times.

Westbrook was the makeup artist at her sister Erika's wedding (second right).
Photo Source: Tati, YouTube

But after all that drama in 2019, she's ready to move on. And there will always be some things hitting hard at her. Still, with such a long history of her work, the money that comes with fame is not to be underestimated. Her net worth will have you wishing you were she as well.

Tati Westbrook's Net Worth Boomed to $10 Million after That Feud, But It All Boils Down to YouTube and Product Sales

As of April 2020, Tati Westbrook owns a net worth of $10 million, the majority of it from the monetized video views from YouTube. She's posted a lot of time. Her company, Halo Beauty Inc., IS involved in her wealth value, but not as much as you'd think. Because the earnings she gets from the product sales, she mostly uses that amount to reinvest in new products and ordering materials for them. Still, it does keep the company running.

Westbrook's been around for before she was even a Westbrook.
Photo Source: Tati Westbrook, Instagram

Westbrook started her YouTube journey since 2010. She married her husband, James Westbrook, who regularly appears in her videos, in January 2017, and her ambitions grew higher as she launched her own company, Halo Beauty, in February 2018. As you can imagine, it sells vitamin supplements, now among others, the same kind of thing Charles promoted once that she took to her heart, and so the feud began.

Background: She Was Already on TV, But When It Came to YouTube, She Was Very New to the Camera

Believe it or not, Westbrook was a child actor as a teen having featured in an Unsolved Mysteries documentary in 1996. Then a decade later, she had a recurring role in the 2007 series, Greek, as a Zeta Beta Zeta Sorority Girl. And that was it. She was an image consultant before they decided to start her beauty-vlogging YouTube channel in 2010.

On January 12, 2017, during the wedding on Tati Westbrook and her husband James at the Four Seasons Resort Maui at Wailea in Hawaii.
Photo Source: Tati Westbrook, Instagram

The channel was initially called GlamLifeGuru as she posted tutorials and reviews of other beauty products while also giving general beauty tips and advice. But the beginning was not as it seems now for her. While she's regularly posting videos edited in a seemingly effortless way, the first days were not so easy. She knew little about editing as it took 12 hours to do what she now does in about three hours.

For now, the YouTube channel is just named Tati. Meanwhile, Westbrook also appeared on Amazon's Style Code Live as an L.A. based beauty correspondent in 2016.