What Is a Push Notification Android?

A push notification is a message that pops up on a mobile device. App publishers can send them at any time; users don’t have to be in the app or using their devices to receive them. … Each mobile platform has support for push notifications — iOS, Android, Fire OS, Windows and BlackBerry all have their own services.

What is the difference between a push notification and a text message?

Push notifications are short, meant as a marketing tool to get your users to engage with your application, while text messages have a flexible length and can contain both marketing and informational messages for customer engagement.

Should you use push notifications?

It’s definitely better to use push notifications as opposed to text messages to contact your customers. Just make sure you don’t send them too often, or else users will opt-out of receiving them. Send push notifications based on the user’s location to enhance their experience and add value.