What Is Direct Mail?

Advertising mail, also known as direct mail, junk mail, mailshot or admail, letterbox drop or letterboxing is the delivery of advertising material to recipients of postal mail.

What is an example of direct mail?

Direct mail is marketing material or product mailed directly to the homes of consumers or offices of business buyers. Examples include postcards with an offer, catalogs that display goods, coupons, solicitation letters from nonprofits or free samples sent by businesses.

What direct mail means?

Direct mail is a form of advertising relying on printed materials and the postal service to deliver advertising appeals directly to consumers. ... Many local businesses will employ direct mail strategies to advertise in the surrounding geographic area.

Alexander Ross

Alexander Ross

Gaming, Esports & Interactive Media Writer

Alexander Ross has covered the video game industry for a decade, writing deep dives on game design, esports tournaments, VR developments, and gaming culture.