What Is Unobtrusive Research?

Unobtrusive research is a method of data collection used primarily in the social sciences. The term "unobtrusive measures" was first coined by Webb, Campbell, Schwartz, & Sechrest in a 1966 book titled Unobtrusive Measures: nonreactive research in the social sciences.

What is meant by unobtrusive methods of research?

Unobtrusive measures are measures that don't require the researcher to intrude in the research context. Direct and participant observation require that the researcher be physically present. ... Unobtrusive measurement presumably reduces the biases that result from the intrusion of the researcher or measurement instrument.

What is unobtrusive research example?

Unobtrusive research is simply the methods of studying social behaviorwithout affecting it. Content Analysis - With content analysis you focus on the details of recorded human communications. For example you would analyze a painting a written document, photos, films, and things like face book.