When Were Snuggies Invented?

The Slanket was created in 1997 by a then-freshman at the University of Maine named Gary Clegg. As the story goes, 17-year-old Clegg was sitting under a blanket in his poorly insulated dorm room on a cold December night.

Which came first slanket vs Snuggie?

The product was first commercialized as the Freedom Blanket. The Slanket was created by Gary Clegg using a sleeping bag in Maine in 1998 (before the Snuggie). Clegg's mother made him a blanket with a single sleeve for use in his cold dorm room.

Why was the Snuggie so successful?

The Snuggie has revolutionized the As Seen on TV business- it's helped move products from television screens into mass-market retail stores. Wal-Mart (WMT), Bed Bath & Beyond (BBBY), and Walgreen (WAG) are just a few of the national chains that stock large As Seen on TV sections.

Sarah Jenkins

Sarah Jenkins

Senior Technology Editor & AI Specialist

Sarah Jenkins is a veteran tech journalist with over 12 years of experience covering artificial intelligence, mobile innovations, and digital ethics. Her insights have appeared in leading technology publications worldwide.