Who Said Its More Fun in the Philippines?

The current Philippine tourism slogan, “It's more fun in the Philippines,” was launched by former Tourism secretary Ramon Jimenez in 2012. Arguably, “It's more fun in the Philippines” is a popular slogan and the campaign has gained a lot of ground in promoting the country overseas.

Why is it's more fun in the Philippines?

Filipinos are known for their fun-loving, kindhearted and hospitable nature. Generally speaking, locals are very friendly and helpful. They will make you feel right at home in the Philippines. Filipinos are also a musically inclined people.

When did Philippines become more fun?

Back in 2012, they started the campaign that branded the country as a perfect destination along with the slogan, “It's More Fun in the Philippines,” to get people thinking about how fun it would be to visit the country.