Who Will Acquire Liveramp
On May 14, 2014, Acxiom Announced That It Had Acquired Liveramp, a Data Onboarding Company, for $310 Million. Is Liveramp Owned by Acxiom? Acxiom Reacted by...
On May 14, 2014, Acxiom announced that it had acquired LiveRamp, a data onboarding company, for $310 million.
Is LiveRamp owned by Acxiom?
Acxiom reacted by selling of its databases and brandname for $2.3 billion, rebranding to Liveramp, and positioning itself as a data exchange standard between large data marketplaces.
What is LiveRamp data marketplace?
The LiveRamp Data Marketplace is a next generation data marketplace. The Data Marketplace enables buyers and sellers of marketing data to connect and transact cross-channel at a person level. With the Data Marketplace, you can: Manage the permissions for your data usage.