Why Is Vineyard Vines a Whale?

That happy pink whale logo was inspired by a wooden carving Ian and Shep's dad made by hand. ... Ian and Shep realized that Martha's Vineyard was one of the world's most successful whaling ports so it seemed a good fit to have the whale become their logo. They decided that the whale should be happy, so a smile was added.

What kind of whale is Vineyard Vines?

The brand markets high-end ties, hats, belts, shirts, shorts, swimwear, bags for men, women, and children. It has grown to a collection of retail stores and outlets across the United States. The company's main logo is a pink whale.

What does the whale stand for in Vineyard Vines?

Shep and Ian believe that people proudly wear the Vineyard Vines brand as a badge. Vineyard Vines, and its iconic whale, is a symbol of their “Every Day Should Feel This Good” (EDSFTG) way of life.